Music Megastars Team Up to Launch Streaming Service Tidal

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A phalanx of chart-topping stars from across genres joined forces in the loading dock of New York City’s biggest post office today to launch the newly artist-owned high-definition streaming service Tidal. Like a scene out of a pop-music version of The Avengers, 16 hit-makers – Alicia Keys, Arcade Fire‘s Win Butler and Régine Chassagne, Beyoncé, Daft Punk, Jack White, Jason Aldean, J. Cole, Jay Z, Kanye West, Deadmau5, Madonna, Nicki Minaj, Rihanna and Usher – rubbed elbows onstage at the swanky launch event while two others beamed in digitally (Calvin Harris and Coldplay‘s Chris Martin). Aside from making a spectacle, the musicians made the case for an artist-owned streaming service

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